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- Kim, Sung-Phil
- Brain-Computer Interface Lab.
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Estimation of consumers’ evaluation of service-to-service brand extension using electroencephalography spectral features
- Author(s)
- Yang, Taeyang, Seomoon, Eunbi, Lee, Seungji, Kim, Sung-Phil
- Issued Date
- 2018-11-03
- Citation
- 6th International Conference on Neuroeconomics and Neuromanagement
- Publisher
- Society for Neuroeconomics
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