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- Kim, Molan
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| DC Field | Value | Language |
|---|---|---|
| dc.citation.conferencePlace | US | - |
| dc.citation.title | 2022 AMA Summer Academic Conference | - |
| dc.contributor.author | Shokparova, Azel | - |
| dc.contributor.author | Kim, Molan | - |
| dc.contributor.author | Kim, Yeolib | - |
| dc.date.accessioned | 2024-01-31T20:07:35Z | - |
| dc.date.available | 2024-01-31T20:07:35Z | - |
| dc.date.created | 2022-10-09 | - |
| dc.date.issued | 2022-08-12 | - |
| dc.identifier.bibliographicCitation | 2022 AMA Summer Academic Conference | - |
| dc.identifier.uri | https://scholarworks.unist.ac.kr/handle/201301/75613 | - |
| dc.language | 영어 | - |
| dc.publisher | American Marketing Association | - |
| dc.title | The Effect of the Video Ad Content and Creator Type on Consumer Engagement: Evidence from Youtube and Tiktok | - |
| dc.type | Conference Paper | - |
| dc.date.conferenceDate | 2022-08-12 | - |
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