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Showing results 1 to 13 of 13

Issue DateTitleAuthor(s)TypeView
2013-07Advertising and Firm Risk: A Study of the Restaurant IndustryKim, YongHee; Kim, MinChung; O'Neill, John W.ARTICLE589
2015-06Advertising and Ownership Structures: Evidence from the Emerging Chinese MarketKim, MinChung ; Yip, Leslie S.C.; Li, Yyanqin; Kim, YongHeeARTICLE745
2007-01Advertising, research and development, and systematic risk of the firmMcAlister, Leigh; Srinivasan, Raji; Kim, MinChungARTICLE769
2016-12CMO equity incentive and shareholder value: Moderating role of CMO managerial discretionKim, MinChung; Boyd, D. Eric; Kim, Namwoon; Yi, Cheong H.ARTICLE865
2017-01Corporate Social Responsibility and Equity-holder Risk in the Hospitality IndustryKim, YongHee; Kim, MinChung; Mattila, Anna S.ARTICLE963
2014-07Corporate social responsibility and shareholder value of restaurant firmsKim, MinChung; Kim, YongHeeARTICLE640
2019-02CSR and Shareholder Value in the Restaurant Industry: The Roles of CSR Communication through Annual ReportsKim, MinChung; Kim, YongHeeARTICLE901
2018-03Effects of Corporate Social Responsibility on Firm Financial Performance: A Competitive-Action PerspectiveKim, Kwang-Ho; Kim, MinChung; Qian, CuiliARTICLE1637
2016-06SNS and Brand Loyalty of the Millennial: A Case of Hong Kong Hotel IndustryKim, YongHee; Kot, Chun Ting; Kim, MinChung ARTICLE739
2011-07Stock Market Reaction to Unexpected Growth in Marketing Expenditure: Negative for Sales Force, Contingent on Spending Level for AdvertisingKim, MinChung; McAlister, Leigh M.ARTICLE728
2015-01The Flow Signals from Advertising and Firm Financial PerformanceKim, MinChung ; Kim, YongHee; Fong, Lee WanARTICLE817
2018-05Where does pride lead? Corporate managerial hubris and strategic emphasisKim, MinChung; Xiong, Guiyang; Kim, Kwang-HoARTICLE1557
2017-06Workplace Relationships and Employee Engagement: Domestic Workers vs. ExpatriatesKim, YongHee; Cheung, Kaming Queena; Kim, MinChungARTICLE875
Showing results 1 to 13 of 13

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