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Jung, Mooyoung
Ulsan National Institute of Science and Technology
Research Interests
  • Manufacturing Systems Engineering

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A goal-oriented trust model for virtual organization creation

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Title
A goal-oriented trust model for virtual organization creation
Author
Mun, JungtaeShin, MoonsooJung, Mooyoung
Keywords
Breeding environment; Goal model; Project; Trust evaluation; Virtual enterprise; Virtual organization
Issue Date
201106
Publisher
SPRINGER
Citation
JOURNAL OF INTELLIGENT MANUFACTURING, v.22, no.3, pp.345 - 354
Abstract
Virtual organization (VO) is a main organizational paradigm for enterprises to collaborate in the rapidly changing environment. Advances in information and communication technologies are accelerating collaboration among enterprises in different domains as well as unknown enterprises. In this environment, an enterprise faces more chances to cooperate with other enterprises through the internet. Trust is a key concept in many kinds of interactions, allowing an enterprise to act under uncertainty and with the risk of negative consequences. To minimize the operating risk and guarantee the success of a VO, trust evaluation of potential partners should be considered during the partner selection process. However, trust evaluation methods in the literature have limitations in applying them to small and medium enterprises because they are based on evaluation of human experts. In this paper, a goal-oriented trust model is proposed to evaluate the trust values of enterprises. In the context, trust is the probability that a trustee satisfies the goals when it completes assigned tasks. This paper introduces the concept of a goal-oriented trust model with the core constructs of a goal, a project, a task, and a capability. It further addresses an example of applying the proposed model to the partner selection process of a project-based VO creation.
URI
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DOI
http://dx.doi.org/10.1007/s10845-009-0293-7
ISSN
0956-5515
Appears in Collections:
SBA_Journal Papers

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